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  • Writer's pictureMicaela Giacobbe

Our Journeys, this is who we are..

Updated: May 19, 2023

Find out more about Journeys Global Group. This is our journey, this is who we are...


Pioneering events creator Journeys Global Group is an exciting, forward-thinking and cutting-edge events company with a reputation for doing things differently.


Led by events industry stalwart Micaela Giacobbe – who’s spent more than 25 years at the forefront of innovation in the events industry – and a team with an equally impressive track record of creating, managing and perfecting tailored events around the world, Journeys Global knows exactly what customers need.


With Journeys Global taking care of events, clients can rest assured they have an experienced, trusted team that knows what they’re doing.


Here’s all you need to know about Journeys…


Who’s behind Journeys?


Journeys Founder and Managing Director Micaela Giacobbe is an award-winning creator of unique, perfectly tailored events, with a passion to connect people and help them build long-lasting business relationships.

After gaining her MBA in Oxford, Micaela spent 14 years as Head of Marketing and Communications at Reed Exhibitions, part of Reed Elsevier plc.

In 2014, she approached Jacobs Media Group with an idea to connect people in the luxury travel arena and Connections was born. Micaela and her international team curated and hosted in-person and online events in more than 50 destinations across the world.Over her 25-year career, Micaela has experienced, created and implemented big exhibitions, networking events, one-to-one table-top meetings, familiarisation trips, award ceremonies, group talks, business exchanges and much more.


Key to Micaela’s success is her adaptability. For example, during the COVID-19 pandemic, she swiftly refocused her business to host virtual socials, meetings and talks, bringing in experts in crisis management, financial business planning and people management to help organisations acclimatise, navigate through the pandemic and plan for the future.


The Journeys story


Micaela launched Journeys in March 2022, as a fully managed, tailored events solution specialising in the art of global engagement in any industry.


Journeys creates bespoke events using cutting-edge, proven tools and techniques to encourage the very best interactions between attendees to achieve results.


The Journeys team works with organisations in any industry, anywhere in the world – helping clients reach new and existing audiences through unique experiences and authentic stories whilst always looking after the planet.


All clients have to do is tell the team what they want and leave the rest to Journeys. Journeys will also work alongside existing event organisers to help bring a new dimension to their existing plans and activities.


In the first year of operation, Journeys organised, curated and delivered five events, all designed to bring people together, to meet, to learn, to exchange ideas, build context and to create relationships.


So far in year two, nine events have already taken place and eight are in the diary, with others in the pipeline.



The Journeys team

Working alongside Micaela is a team of well-travelled professionals who, like Micaela, bring a vast amount of experience and enthusiasm in the events arena.


Events Director Alejandro Roca Rivera is a well-respected expert in the events world.


Alex previously worked with Micaela at Connections, where he was Head of Buyer Relations and responsible for identifying, engaging and recruiting the best luxury travel agents to attend the different shows of the portfolio, always based on the requirements and needs of the participating suppliers to ensure maximum ROI.

Director of Business Development Craig Moyes is well-known and respected in the global events industry.


Having held previous roles at Montgomery Group and Informa, as well as Reed Travel Exhibitions (RTE), where he worked for over 10 years overseeing the group’s meetings and events portfolio.


He then moved onto the the leisure travel portfolio across six continents which included World Travel Market London, Arabian Travel Market Dubai, World Travel Market Latin America in Sao Paulo and World Travel Market Africa in Cape Town.


Account Director Nicoletta Pilardi has held key operations, sales and marketing positions within the luxury hospitality market – including at The Dorchester and The Ritz-Carlton Hotel Company.


Opening new properties such as the first Bvlgari Hotels & Resorts in Milan and the St Regis Rome, plus running her own marketing business.


Nicoletta has lived in London for over 25 years and during her professional career has attended industry events around the world assisting hotels and private properties to be promoted into the international markets.


IT and Operations Director Ben Weetman, studied Physics at King’s College London and has spent many years as an IT consultant in the banking, energy trading, payroll and telecoms industries.


Ben supports the team in all IT requirements and also provides on-the-ground operational organisation and support.



Events Executive Alessia Juarez is studying International Business Management at Oxford Brookes University and is currently on a placement year with Journeys.


Fluent in four languages, Alessia has a passion and flair for working with clients around the globe.


Why Journeys?


There are numerous ways in which Journeys stands out among competitors, such as our experience, extensive international database and global reach.


We specialise in specific buyer-supplier markets because we believe that is the way forward. We’re extremely knowledgeable – as well as knowing the best people and destinations, we also share tips on how to get maximum return on networking opportunities, or how to prepare for digital networking.


As well as our experienced team and attention to detail, other key differences are:


FAM-MEET®

Buyers and sellers who attend Journeys’ bespoke events benefit from being able to make long-term, lasting professional partnerships in a truly innovative way by getting to know each other while enjoying authentic experiences.


FAM-MEET® is a new approach to doing business, a new way for decision-makers to connect while experiencing the best a destination has to offer. Over fun activities that create a bond and a talking point, everyone becomes good friends.


The result is long-term professional partners who haven’t just done business or promised to follow up a lead, they’ve shared unique and unforgettable experiences that bond them together for a lifetime.

Find out more about FAM-MEET® here


Tribe platform After the event is over, attendees are encouraged to keep the conversation and relationship going by signing up to Journeys’ Tribe platform, where people who’ve met at a specific Journeys event can join a closed user group – making further interaction among attendees easy.



Find out more about Tribe here.



Sustainability We care about sustainability. We don’t print event agendas – it’s all online. Our name tags are biodegradable.


Journeys’ events are tailored to the territory. Our audience gets to experience the local region, meet local people, and eat local foods in season at local restaurants – bringing the local community to live in a sustainable way, with a focus on responsibility.


Find out more about Journeys’ sustainability commitment here.


Testimonials Don’t take our word for it. Here’s some feedback from partners who’ve attended a Journeys’ event.

“Every single connection I made I will be able to work with.”

“Your platform was fabulous and the quality of the suppliers outstanding.”

“The FAM-MEET® approach ensures that buyers and suppliers establish trust and do business with the people that matter whilst at the same time it allows all delegates to LIVE the destination in a way that a trade event never could.”

“I would like to compliment you on your choice of vendors and suppliers.”

“The suppliers I have met along with the experiences you have organised and coordinated were truly first class.”

“Your Journeys Digital event was fabulous. The platform was easy to use and functioned well.”


Read more testimonials here.


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